Over a number of months this year I received my first Claytime Australia makeup products in subscription boxes. I had never heard of the brand before and was interested to try something new. The brand claims that they locally source ingredients and that all products are 100% vegan and cruelty-free across their range.
The two products I have tried include a Pure Mineral Eyeshadow in Smoke and the Natural Liquid Lipstick in Red Fire.
The Pure Mineral Eyeshadow comes in a small, screw top, round pot with a clear lid so that you can see the colour of the pigment within. Unfortunately it does not contain a sifter and as this is a very finely milled powder, its use is messy. You can see from the image above that the powder ends up through the cap!
The colour is cool toned and has a soft sheen to it. The colour is much lighter when swatched than I originally expected and isn’t as pigmented as I hoped. Although I enjoyed the formula of this product – it lasts well on the eye and is easy to blend – this particular shade doesn’t suit me. In fact, it made my eyes look a little bruised. Saying that, I would be interested to try other colours from the range. If you decide to have a look for yourself you will note that this brand isn’t exactly budget-friendly as each individual eyeshadow costs AU$14.95, but I think you have to expect to pay for quality ingredients.
Of the two products the Natural Liquid Lipstick is my favourite. Firstly, the packaging is super practical as the tube includes a long, thin mirror to aid application on the go. I love this feature! The doe foot applicator picks up the product well and applies it evenly. This is not a long lasting, matte product with which the term ‘liquid lipstick’ has come to be associated, but rather is a highly pigmented, moisturising lip colour. Although you will need to reapply this product after 1-2 hours, it wears away evenly and doesn’t end up looking patchy as it fades, which I appreciate. Plus, I particularly love the vibrant colour of the Red Fire shade – very autumnal! As a side note, this product does have an unusual scent – not a fragrance as such, but the ingredients smell quite earthy for want of a better description.
Although Claytime Australia doesn’t appear to be releasing liquid lipsticks in their 2016/2017 range, you can still find these liquid lipsticks from their store stockists online. This product sells for AU$19.95.
Overall, I am very intrigued by this brand. Claytime Australia seem very focused on producing safe, natural and cruelty-free products which won’t irritate the skin and all at quite reasonable prices. I look forward to trying more from their range in the future.
Have a glorious day!